A Study on Brand Loyalty of Low Involvement Consumer Products in Kathmandu Valley

Files

Cover page.pdf (63.31 KB)
Chapter page(6).pdf (702.28 KB)

Date

2009

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Faculty of Management

Abstract

Not available

Description

Keywords

Consumer products, Brand loyalty

Citation

URI

https://hdl.handle.net/20.500.14540/14244

Collections

Marketing