Consumer preference on brand of detergent (with reference to Arial and Wheel)

Files

Cover page.pdf (37.07 KB)
Chapter pae.pdf (704.03 KB)

Date

2011

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Department of Management

Abstract

No available

Description

Keywords

Consumer behavior, Brand switching

Citation

URI

https://hdl.handle.net/20.500.14540/17813

Collections

Marketing