Green Marketing and Its Impact on Consumer Purchase Intention in Devchuli Municipality Nawalpur

Files

Cover.pdf (32.88 KB)
Chapter.pdf (652.97 KB)

Date

2019

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Department of Management

Abstract

Available with full text

Description

Keywords

Green product, Advertising, Eco-brand, Green purchase intention, Environmental responsibility

Citation

URI

https://hdl.handle.net/20.500.14540/19185

Collections

Marketing