Please use this identifier to cite or link to this item:
https://elibrary.tucl.edu.np/handle/123456789/19389Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Shrestha, Anupama | - |
| dc.date.accessioned | 2023-08-27T06:47:17Z | - |
| dc.date.available | 2023-08-27T06:47:17Z | - |
| dc.date.issued | 2013 | - |
| dc.identifier.uri | https://elibrary.tucl.edu.np/handle/123456789/19389 | - |
| dc.description.abstract | Not available | en_US |
| dc.language.iso | en_US | en_US |
| dc.publisher | Department of Management | en_US |
| dc.subject | Brand loyalty | en_US |
| dc.subject | Consumer product | en_US |
| dc.subject | Marketing management | en_US |
| dc.subject | Brand equity | en_US |
| dc.title | A case study on brand loyalty on low involvement consumer product | en_US |
| dc.type | Thesis | en_US |
| local.academic.level | Masters | en_US |
| local.affiliatedinstitute.title | Makwanpur Multiple Campus, Hetauda | en_US |
| Appears in Collections: | Marketing | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Cover Page.pdf | 30.21 kB | Adobe PDF | View/Open | |
| chapter page.pdf | 485.75 kB | Adobe PDF | View/Open |
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