Please use this identifier to cite or link to this item:
https://elibrary.tucl.edu.np/handle/123456789/3643| Title: | A Study on Brand Loyalty on Low Involvement Consumer Product |
| Authors: | Prasai, Anil |
| Keywords: | Brand Loyalty;Marketing Mix |
| Issue Date: | 2011 |
| Publisher: | Faculty of Management |
| Institute Name: | Shankerdev Campus, Putalisadak |
| Level: | Masters |
| Abstract: | Not available |
| URI: | http://elibrary.tucl.edu.np/handle/123456789/3643 |
| Appears in Collections: | Marketing |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| cover.pdf | 21.13 kB | Adobe PDF |  View/Open | |
| Chapter.pdf | 671.11 kB | Adobe PDF |  View/Open |
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