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Browsing management by TU Institute "Central Department of English"

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    Customer satisfaction towards dairy product in Ilam district
    (Department of Management, 2018) Bomjan, Kunjani Lama
    The core motive for conducting this study is to assess the customer satisfaction towards dairy products in Ilam districts keeping in view the factors that affect the consumer behavior including to quality improvement, costs of products, metallic packaging, modern machine, preservative, increasing supply. This is survey based research and primary data are collected for this study through a structured questionnaire that comprising various aspects of customer satisfaction towards dairy products including quality improvement, costs of products, metallic packaging, modern machine, preservative, increasing supply. Convenience sampling techniques is used for data collection from the customers of dairy products of Ilam Districts. Total valid number of respondents are 400.Three linear regressions model are used to determine the relationship among quality improvement, costs of products, metallic packaging, modern machine, preservative, increasing supply to examine the customer satisfaction. The study found a positive impact of customer satisfaction towards dairy products as the significant relationship between independent variable customer satisfaction (CS) and dependent variable including quality improvement, costs of products, metallic packaging, and modern machine, preservative, increasing supply was found that leads to increases sales of dairy product as well. Based on the results of this study, it is recommended that dairy products able to increases needy potential customers. It is further recommended that customer satisfaction should be increased to meet the requirement of dairy products.
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    Ecological sublimity in Pearl S.Buck's The Good Earth and Arundhati's Roy's The God of Small Things
    (Department of English, 2022) Regmi, Dipendra Raj
    This research explores and analyses the sense of ecological sublimity the protagonists from Pearl S. Buck's The Good Earth (1931) and Arundhati Roy's The God of Small Things (1997) go through. The Good Earth tells a story of a protagonist named Wang Lung, who realizes the richness of the land despite its maltreatment caused by modern development in China. The God of Small Things deals with the characters Rahel and Estha who are moved by the water pollution in the River Meenachal because of the expansion of the tourism industry in Kerala, India. Both the novels project the interconnection of human beings and nature through land and water resources. These protagonists and other characters from both novels claim that mistreatment of land and water resources brings pain to human life. They speak for the need of harmony and integration with nature as the harbinger of joy and bliss. This research aims to highlight and explore the ecological sensibility the protagonists live through. For this, a systematic exploration of the fiction with the eco-critical insights envisioned by Aldo Leopold and Paul W. Taylor has been taken. The protagonist, in both novels, rises above the aftermath of materialistic rupture during their journey. They display their abundance of love for natural resources like land and water resources. Otherwise, they would have neither coped up with the modern development nor shown a tribute to River Meenachal. From the perspective of protagonists, eco-critical vision is a gateway to experience the sublime world and attain blissful pride.
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    Tense in the Tharu Language as Spoken in Jhapa District
    (Department of English, 2011) Chaudhary, Santosh Kumar
    Tense system is one of the important aspects of Grammar in any language. This research focuses on tense system of English and Tharu language in Jhapa District. It attempts to show time reference which is manifested in English and Tharu tense aspect. In this way a comparative study on tense aspects in both these languages show how tense aspects are different. It is due to difference in language. It also tries to find out whether both tense aspects adopt equal division or not. There is similar tense system both in English and Tharu language. Another important aspect is to show how comfortable a Tharu language speaker feels to get used to English tense system; similarly how much familiar an English speaker finds to use Tharu language, especially in-terms of tense system.