Please use this identifier to cite or link to this item:
https://elibrary.tucl.edu.np/handle/123456789/21680| Title: | Role of advertising and its impact on consumer buying behavior |
| Authors: | Shrestha, Bina |
| Keywords: | Consumer behavior;Advertising media |
| Issue Date: | 2012 |
| Publisher: | Department of Management |
| Institute Name: | Shankerdev Campus, Putalisadak |
| Level: | Masters |
| Abstract: | Not available |
| URI: | https://elibrary.tucl.edu.np/handle/123456789/21680 |
| Appears in Collections: | Marketing |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| cover page.pdf | 27.88 kB | Adobe PDF | View/Open | |
| chapter page.pdf | 552.29 kB | Adobe PDF | View/Open |
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