Please use this identifier to cite or link to this item:
https://elibrary.tucl.edu.np/handle/123456789/22321| Title: | Role of advertising in brand choice with special reference to instants noodles Wai Wai and Myos |
| Authors: | Panta, Kamal Prasad |
| Keywords: | Advertising media;Brand loyalty |
| Issue Date: | 2012 |
| Publisher: | Department of Management |
| Institute Name: | Central Department of Management |
| Level: | Masters |
| Abstract: | Not available |
| URI: | https://elibrary.tucl.edu.np/handle/123456789/22321 |
| Appears in Collections: | Marketing |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Full thesis.pdf | 705.06 kB | Adobe PDF | View/Open |
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