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PreviewIssue DateTitleAuthor(s)Institute NameLevelCountry
Jul-2010A Case Study on the Effectiveness of Nepal Television Advertisement on the Consumer Behaviour (With Special Reference to Noodles and Snacks of CG Food Limited)Sah, Saroj KumarThakur Ram Multiple Campus, BirgunjMasters-
2009Advertising’s role on shaping consumer opinion with reference to television & radioKarna, Dinesh Kumar-Masters-
2012A study on brand loyalty and brand choice of Toothpaste (A case study of Sunsari district)Khadka, Shanta-Masters-
2010Advertising Through Television Impact on Consumer Behaviour in Urban AreasPokharel, Prawesh-Masters-
2009A study on the impact of television advertising on sales in Kathmandu District (A case study of Kantipur Television)Bhattarai, AyanNepal Commerce Campus, Min BhawanMasters-
2012Role of advertising and its impact on consumer buying behaviorShrestha, BinaShankerdev Campus, PutalisadakMasters-
2012Role of advertising and its impact on consumer behavior (A case study of Anarmani V.D.C (Birtamode, Jhapa), with reference to television advertisement)Prasai, BarunCentral Department of ManagementMasters-
2012Role of advertising in brand choice with special reference to instants noodles Wai Wai and MyosPanta, Kamal PrasadCentral Department of ManagementMasters-
2014A study in brand preference of noodles in Nepalese market (A case study of Bagmati Zone)Tripathi, Bharat KumarShankerdev Campus, PutalisadakMasters-
2012Advertising through newspaper: Impact on consumer goods on government employees in BiratnagarGhimire, Kashinath-Masters-