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Issue Date
Title
Author(s)
Institute Name
Level
Country
Jul-2010
A Case Study on the Effectiveness of Nepal Television Advertisement on the Consumer Behaviour (With Special Reference to Noodles and Snacks of CG Food Limited)
Sah, Saroj Kumar
Thakur Ram Multiple Campus, Birgunj
Masters
-
2009
Advertising’s role on shaping consumer opinion with reference to television & radio
Karna, Dinesh Kumar
-
Masters
-
2012
A study on brand loyalty and brand choice of Toothpaste (A case study of Sunsari district)
Khadka, Shanta
-
Masters
-
2010
Advertising Through Television Impact on Consumer Behaviour in Urban Areas
Pokharel, Prawesh
-
Masters
-
2009
A study on the impact of television advertising on sales in Kathmandu District (A case study of Kantipur Television)
Bhattarai, Ayan
Nepal Commerce Campus, Min Bhawan
Masters
-
2012
Role of advertising and its impact on consumer buying behavior
Shrestha, Bina
Shankerdev Campus, Putalisadak
Masters
-
2012
Role of advertising and its impact on consumer behavior (A case study of Anarmani V.D.C (Birtamode, Jhapa), with reference to television advertisement)
Prasai, Barun
Central Department of Management
Masters
-
2012
Role of advertising in brand choice with special reference to instants noodles Wai Wai and Myos
Panta, Kamal Prasad
Central Department of Management
Masters
-
2014
A study in brand preference of noodles in Nepalese market (A case study of Bagmati Zone)
Tripathi, Bharat Kumar
Shankerdev Campus, Putalisadak
Masters
-
2012
Advertising through newspaper: Impact on consumer goods on government employees in Biratnagar
Ghimire, Kashinath
-
Masters
-
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Baniya, Laxmi
1
Bhattarai, Ayan
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Ghimire, Kashinath
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Karna, Dinesh Kumar
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Khadka, Shanta
1
Maharjan, Prabindu
1
Pandey, Sanu
1
Panta, Kamal Prasad
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Pokharel, Prawesh
1
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3
Consumer behavior
2
Brand loyalty
2
Consumer behaviour
2
Sales promotion
1
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1
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1
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Date issued
5
2012
4
2009
2
2010
2
2014
Institute Name
2
Central Department of Management
2
Shankerdev Campus, Putalisadak
1
Birendra Multiple Campus, Bharatpur
1
Nepal Commerce Campus, Min Bhawan
1
Patan Samyukta Campus, PatanDhoka
1
Thakur Ram Multiple Campus, Birgunj
Level
13
Masters