Individual Investment Behavior towards Financial Market
Date
2021
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Department of Management
Abstract
The study was conducted with the aim of studying individual investment behavior in
financial market in Nepal. The main focus of study was to analyze the factors which
have major effects in investment behavior of individuals in financial market. This
research entitled Individual investment behavior towards financial market is an
attempt to discuss the impact of factors (psychological, information, regulatory
policies and firms image) on investment behavior of investors. The theoretical
framework related to this issue has been mentioned and a relevant literature is
reviewed. The literature review consists of some theoretical studies, as well as other
practical ones. The methodology of the research is the quantitative one where a
questionnaire was designed, distributed to a sample of 125 individual investors in
Kathmandu valley. In addition, findings of the research are discussed in relation to
research hypotheses and conclusions are drawn.
Description
Keywords
Individual investment, Stock market