Green Marketing and Its Impact on Consumer Purchase Intention in Devchuli Municipality Nawalpur

Files
Cover.pdf (32.88 KB)
Chapter.pdf (652.97 KB)
Date
2019
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Department of Management
Abstract
Available with full text
Description
Keywords
Green product, Advertising, Eco-brand, Green purchase intention, Environmental responsibility
Citation
URI
https://hdl.handle.net/20.500.14540/19185
Collections
Marketing