A case study on consumer behaviour of Wai Wai quick product of Chaudhary Groups (CG) foods (Nepal) Pvt. Ltd.

Files
cover page.pdf (60.88 KB)
chapter page.pdf (593.92 KB)
Date
2012
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Department of Management
Abstract
Not available
Description
Keywords
Consumer behavior , Brand awareness , Purchase decision , Media advertising
Citation
URI
https://elibrary.tucl.edu.np/handle/20.500.14540/19459
Collections
Marketing