Advertising Impact on Brand Choice and Brand Loyalty (Special Reference to Toothpaste)

Files
Cover page.pdf (29 KB)
Chapter page(6).pdf (381.76 KB)
Date
2011
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Faculty of Management
Abstract
Not available
Description
Keywords
Advertising impact , Marketing activities , Sales formation , Toothpaste brand
Citation
URI
https://hdl.handle.net/20.500.14540/14122
Collections
Marketing