A study on impact of sales promotion on sales of cold drinks (Comparative study of Coca-cola and Pepsi-cola in Kathmandu Valley)

Files
chapter page.pdf (2.42 MB)
cover page.pdf (69.42 KB)
Date
2011
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Department of Management
Abstract
Not available
Description
Keywords
Sales promotion , Promotion tools , Consumer behaviour , Business organization
Citation
URI
https://elibrary.tucl.edu.np/handle/20.500.14540/22495
Collections
Marketing