A study on impact of sales promotion on sales of cold drinks (Comparative study of Coca-cola and Pepsi-cola in Kathmandu Valley)

Files

chapter page.pdf (2.42 MB)
cover page.pdf (69.42 KB)

Date

2011

Authors

Journal Title

Journal ISSN

Volume Title

Publisher

Department of Management

Abstract

Not available

Description

Keywords

Sales promotion, Promotion tools, Consumer behaviour, Business organization

Citation

URI

https://hdl.handle.net/20.500.14540/22495

Collections

Marketing